I’m beyond excited to introduce you to Cynthia Garcia, an unstoppable entrepreneur, four-time founder, and the powerhouse creator behind the SELF-Made Movement. Cynthia is dedicated to empowering women to embrace aging with bold confidence, rewrite the story society has handed them about getting older, and build empires while doing it.
In this conversation, Cynthia opens up about her incredible journey, from growing up in poverty to launching Rewritten, a beauty brand that’s changing the game for women aging gracefully. Her story isn’t just inspiring, it’s a call to action! Cynthia will show you how to embrace aging as an opportunity for growth and reinvention, and how you can take charge of your future with purpose and power.
Why We Need to Change the Way We View Aging
Cynthia has always been passionate about shifting the narrative around aging—especially for women. She recalls a defining moment on her 40th birthday when she received birthday messages that made her question the world’s view of women and aging:
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“It’s all downhill from here.”
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“Get your anti-aging cream ready.”
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“Hope you had a good ride!”
However, rather than accepting this as the inevitable fate of women, Cynthia decided it was time for a mindset shift. She realized that as a society, we’ve normalized aging as something to fear and avoid, often associating it with invisibility, fading beauty, and lack of vitality.
Cynthia says, “Aging isn’t about fading. It’s about accumulating power—wisdom, resilience, and beauty from the inside out.”
Rewriting Your Life Story
Cynthia’s own journey is a prime example of rewriting the story of who she is. Whether it’s in business, beauty, or personal development, Cynthia’s approach to life is grounded in self-reinvention.
So, what does self-reinvention mean?
It’s about changing the narrative you tell yourself. For Cynthia, it means creating a vision of your future self and showing up every day as if you’re already that person.
So, how do you start?
It starts with getting crystal clear on the life you want to live—in both the short-term and the long-term—and then acting in alignment with that vision every day.
Cynthia shares, “When you get crystal clear about who you want to be, you can start showing up as that person now.”
The Importance of Inner Confidence
For Cynthia, beauty doesn’t start with a cream or serum—it begins with how you feel about yourself on the inside. She believes that aging confidently comes from a place of self-love, self-acceptance, and vitality.
Mindset matters: If you believe you’re beautiful, capable, and worthy at any age, you’ll radiate that energy.
Rewriting the story: If you’re tired of the negative stereotypes surrounding aging, it’s time to challenge those beliefs.
You define your future: You can look and feel vibrant at any age by making choices that align with who you want to be.
Cynthia’s Tips for Feeling Beautiful from the Inside Out
Here are a few of Cynthia’s habits that help her feel vibrant and confident, no matter what age she’s at:
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Nourish your future self: Start every day by setting yourself up for success—lay out your supplements, water bottle, and exercise gear the night before.
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Embrace daily movement: Whether it’s a workout or a walk, physical movement helps you feel energized and confident.
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Take care of your mind: Stay curious and open to learning. Engage in activities that challenge your mindset and help you grow.
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Create boundaries that serve you: It’s essential to know who you are and what you stand for. Set boundaries that protect your energy and values.
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Don’t be afraid to show up as yourself: Confidence comes when you embrace your true self—whether that’s through fashion, makeup, or simply showing up with your authentic energy.
Rewritten: A Beauty Brand with a Purpose
Cynthia’s journey into the beauty industry began as a personal quest to create products that went beyond surface-level solutions. Rewritten is all about addressing the root causes of aging, such as the buildup of zombie cells in the skin that damage collagen and make us look and feel older than we are.
What are zombie cells?
Zombie cells are damaged cells that accumulate over time and affect our skin’s elasticity. Most beauty products mask the symptoms, but Cynthia’s formula actively fights zombie cells and promotes skin regeneration. It’s about going beyond quick fixes to offer long-term solutions.
Entrepreneurship & Motherhood: Empowering the Next Generation
As a mother and entrepreneur, Cynthia is passionate about showing her daughter the power of entrepreneurship. By growing her businesses from the ground up, Cynthia has taught her daughter that she can create anything and rewrite her own story.
Her daughter’s journey is a perfect example of how entrepreneurship can help children build confidence, creativity, and resourcefulness. She’s already launched her own business and is learning firsthand how to turn ideas into reality.
Mindset Shift: Movement → Momentum → Velocity
Dana and Cynthia dive into the BossMom philosophy of success. Cynthia’s growth mindset follows the movement, momentum, and velocity formula:
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Movement: It starts with clarity—knowing what you want and taking those first steps.
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Momentum: As you start to move, you gather support, systems, and community to help you grow.
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Velocity: Eventually, you hit a point where the snowball effect takes over, and opportunities seem to come to you.
Cynthia says, “The number one thing that moves the needle is knowing exactly where you’re going. If you can see it, you can make it happen.”
Final Thoughts: Rewriting Your Own Story
At the core of everything Cynthia talks about is self-empowerment—believing that you can rewrite your story, no matter your past, your age, or your circumstances. Whether it’s aging, building a business, or simply living life on your own terms, you can choose your path.
Don’t accept limiting beliefs about your age or potential.
Believe in your future and take daily steps to create the life you want.
Remember, you are the author of your own life story—and it’s never too late to rewrite it.
Resources
Rewritten Beauty: Check out Cynthia’s revolutionary beauty line at rewrittenbeauty.com.
Use Code: BOSSMOM for 15% off your purchase!
Follow Cynthia on Social: cynthiagarcia.com
Call to Action (CTA)
If you found Cynthia’s story inspiring, share it with a friend who needs to hear this message. Don’t forget to subscribe to the BossMom+ for more powerful conversations on confidence, entrepreneurship, and rewriting your life story.
October 30, 2025
